Compuware are stars
The lovely people at Compuware held a raffle to win an iPad at commerce expo - and I was the lucky winner!
What a fantastic item to win!
Www.compuware.com
Thursday, 7 November 2013
Friday, 1 November 2013
Friday, 25 October 2013
Cross Media 2013
Cross Media at the Business Design Centre Islington October 2013
On Wednesday and Thursday I attended 12 free seminars on digital marketing at the Cross Media show. Leading executives from across the online marketing and software development industries spoke at this event which has now drawn attendees from other European countries such as the Netherlands, France and Spain. There were several young female French students and apprentices from the publishing industry attending the publishing seminars. I sat near some delegates from the University of Rotterdam who were involved in software products. Several women from Spain were especially active in asking questions at the Cross Media seminars. From England, I noticed a number of employees from the University of Loughborough who were interested in products relating to publishing. Cross Media now incorporates Media Pro and suppliers to the publishing and print world continue to run stalls advertising their wares such as paper from Denmaur or printing machines from Ricoh and Kodak.
Being the only SEO expert in one session I was asked what effect I thought the new Google introductions of Panther and Penguin would have on online marketing. I could only reply that SEO was now very difficult as one could no longer use Black Hat techniques to improve search ranking and it was too early to say how one could now do SEO and that Google was penalising companies that had used keyword stuffing and non-natural text. I was told that my response was "rather soft...."
Friday, 11 October 2013
Cross Media 2013 23-24 October at the Design Centre Islington
Cross Media, which incorporates the original Media Pro event is coming back to London shortly. For anyone in the online publishing world who wants to learn about recent industry developments this is an event not to be missed. It's free to attend, just register online at: http://www.crossmedialive.com/
This event is about the power of multi-channel marketing and how to target mobile users. The seminars are free to attend. The big development this year is the emphasis on mobile applications with a new seminar theatre dedicated just to mobile marketing. There is also space devoted to Augmented Reality and Virtual Reality, where you can see how these tools are able to be integrated into marketing campaigns which combine digital with print media.
The event will cover apps, social media, mobile, mail, print, network, ROI and web development. It's likely to be highly useful for anyone involved in website design, promotion, PR, marketing and social media.
Thursday, 10 October 2013
Women In Publishing. Poetry, Performance & Publishing with Sabrina Mahfouz, 9 October 2013
The popularity of the spoken word and poetry was the topic under discussion at the October WIP event. The multi-award winning poet and playwright Sabrina Mahfouz gave a lively talk and performed some of her work to an enrapt audience. A former civil servant with a Masters Degree in International Diplomacy, Sabrina writes poetry and prose. "That Boy", her first theatre piece won a Westminster Prize for new playwrights in 2010. She has also been awarded a UK Young Artists Award for her poetry collective and an IdeasTap Innovator Award for theatre and poetry and an Old Vic New Voices Edinburgh Award. Represented by Curtis Brown she has recently been signed by Bloomsbury's Methuen Drama imprint.
Sabrina said, "Poetry is gaining in popularity, [it's] a lot to do with being an antidote to other art forms popular right now...against X Factor..[it's] a communal experience." She added, "Trust is at an all time low..no one believes anything anyone says anymore..three to five minute bursts to listen to something...[it's] really instinctive...[people] recognize it as something really rare in their lives..at the moment."
She believes that there is "cumulative power in small live events" which can transform people's lives. Performance art is now able to be enjoyed across the UK. She recommended attending "Farrago" in London, which is a performance and spoken word event.
eCommerce Expo - Olympia 2-3 October 2013
I attended eCommerce Expo, the UK's most important online selling event, on the 2nd and 3rd October. Each year the companies represented in these media events who engage in online selling, SEO and media, appear to be more professional, larger, increasingly established. The free seminars are a definite bonus, allowing those in the industry to keep up to date with recent changes in analytics, metrics, SEO and more. They also offer a forum for scouting out potential employers and recruitment agencies. The free pens, stress balls, yo-yos, balloons, bags, bottles of water, and USB sticks disappear fast. Look out for middle aged men sneaking past a stall and nabbing the free gifts! This year the best freebies were popcorn (in the Call Centre Expo) and the help yourself to a bag of sweets stall. Brilliant marketing!
Friday, 20 September 2013
ad:tech 2013 at Olympia 11-12th September
The conference for Digital Marketing, took place at Olympia 11-12 September 2013.
With a wide range of seminars to attend and free keynote sessions, with high powered speakers, the 2013 ad:tech was a media event not to be missed. Some of the most important agencies, media owners and brands were present which allowed for easy networking with other industry professionals.
With over 150 exhibitors in marketing, lead generation, analytics, SEO and more, the event was perfect for businesses to explore the benefits of engaging with online media. Brand marketers, agency executives and media owners needed only to attend this event, ad: tech London, to meet with online industry professionals.
ad:tech was promoted as the space for the UK digital marketing and media community to network and define digital strategies and keep up to date with the most recent trends and technical developments.
In a fast moving industry, this event created a welcome buzz in the otherwise techie world of online publishing and enabled professionals and businesses alike up to date with new developments and trends. It offered those attending the opportunity to benefit from learning about best practices and new trends and also to learn about how digital media is being obtained and sold and how this affects publishers, agencies and brands.
ad: tech was a brilliant event of which the organizers can rightly be proud.
Thursday, 19 September 2013
Women in Publishing Meeting 11th September 2013
Suzi Astbury MD of Inspired Selection, Digital and Print Publishing Recruitment.
www.inspiredselection.com
Suzy Astbury was the guest speaker at the well attended September meeting of Women in Publishing. Suzy and her consultants discussed how to produce a CV and covering letter which would help attain a job interview and then described techniques preparing for and attending the interview, followed by post-interview suggestions. The majority of those attending already had publishing experience post-graduation and were seeking employment or career change. The mood was upbeat as publishing recruitment has seen a recovery in recent months and we were told that those who had turned to freelance work after redundancy are now returning to full-time paid employment and more job opportunities, especially for those with digital publishing skills, are available.
Inspired Selection is one of the leading publishing recruitment companies in the UK.
Thursday, 5 September 2013
Book Machine 25/09/2013
BookMachine
Bookmachine is launching a new global hub for the publishing industry, BookMachine.me, with 6 events, in 6 cities, all on one night.
London 6-11.30 p.m. Tickets £5.00
Eric Huang, the Development Director at Made in Me, (award winning digital agency specializing in children’s entertainment and brand development) is speaking in London and the sponsor for the event is the Publishers Licensing Society.
Wednesday, 4 September 2013
Sophie Hannah and Poirot
Poet and thriller writer Sophie Hannah is to write a new "Agatha Christie" Poirot. Appearing on ITV news at 10 on the 4th September with Agatha Christie's grandson, Mathew Pritchard, the Cambridge based writer revealed that they were collaborating on the first new Poirot story for forty years.
Sophie Hannah is speaking on Saturday 28 September at the British Film Institute, London - 6.30 pm, ‘The Radio Times and Crime‘ – panel discussion event about crime fiction on television, with Erin Kelly and others. 6.30 pm.
http://www.sophiehannah.com/
Sophie Hannah is speaking on Saturday 28 September at the British Film Institute, London - 6.30 pm, ‘The Radio Times and Crime‘ – panel discussion event about crime fiction on television, with Erin Kelly and others. 6.30 pm.
http://www.sophiehannah.com/
Are you experienced in SEO and SMX? London Conference May 2014
The search marketing conference for experts is to be held in London May 2014. SMX London is the place for SEMs. Get tips for driving traffic and increasing conversions from paid search advertising, SEO, social media marketing, search analytics and more.
Workshop - How to profit from non-fiction writing and the Social Media
Workshop – 3 October 2013 10am to 4pm (Putney)
How to profit from non-fiction writing and the Social Media
Cost - £80
Sunday, 1 September 2013
English Pen Literary Cafe
English Pen holds a literary cafe at the London Book Fair where writers from around the world are interviewed about their work.
The sessions at the literary cafe venue are amongst the most popular events held at the London Book Fair.
I think that they are superior to those held at Frankfurt .
The 2014 Fair will take place 7th - 10th April. The fair kicks off with a Digital Minds Conference held on the 7th (9 a.m. to 6 p.m). This event is always popular so early booking is recommended.
The Frankfurt Buchmesse takes place 9th to 13th October 2013.
World Book Night
In April World Book Night celebrates the joy of reading. Volunteers give away specially selected and printed books in the UK, Ireland and the USA. Books have the power to unite and create communities, and to improve literacy. In 2013 World Book Night was held on the 23rd April, and 500,000 books were given away by volunteers to individuals and selected institutions. UNESCO appointed the 23rd April as the day of the book. It is also St. George's Day and the birthday of Shakespeare. You too can help World Book Night by becoming a volunteer or giving to the cause. Applications to be a volunteer close in January 2014.
World Book Night at the London Book Fair
Book Trust
Book Trust is a reading and writing charity that changes lives. Supported by publishers and funded by central and local government, the trust gives away thousands of books each year. The charity also gives prizes to children and adults and makes book recommendations. It inspires children and adults to read and benefit from the world of literature. The website also hosts several blogs and has a resources section useful for schools and individuals.
Booktrust at the 2011 London Book Fair
Women in Publishing
Suzanne Collier
Suzanne set up Book Careers. She has helped and inspired many women to succeed in their publishing careers. In 2011 Women in Publishing awarded her the coveted Pandora Award which recognizes female achievement in the publishing industry.
This is Suzanne receiving her award in December 2011.
I won a £250 prize from Pensord for the charity of my choice. This is me in 2012 presenting the cheque to Ben Barkow Director of the Weiner Library in Russell Square, London WC1.
http://www.wienerlibrary.co.uk/
http://www.wienerlibrary.co.uk/
Women Publishers
Meike Ziervogel of Peirene Press
Meike Ziervogel set up Peirene Press in North London a couple of years ago and her publishing house and books have been listed for awards on a regular basis. She has spoken at Women in Publishing about how she set up her small publishing company publishing books in translation, and participated in a session at the London Book Fair in April 2013. In How to Set Up Your Own Publishing House she spoke about having a distinctive voice in a niche market. She publishes short books using trusted translators and offers subscribers three publications a year. With literary salons held at her house in north London she has a dedicated following. Peirene Press has used interns to help expand the business.
Publishing Industry - Secret Tip Number 1
Did you know that The Book Trade Charity holds regular sales of new books donated by publishers, wholesalers, literary agents and bookshops?
The next sales will be held on Friday 20th/Saturday 21st September and Friday 29th/Saturday 30th November at The Retreat, corner of Gallows Hill/Abbots Road, Abbots Langley, Herts WD4 8LT.
The Book Trade Charity
This charity offers help and support, financial and emotional, to those who work in the book industry or their dependents. They can offer help at critical times. They also run The Retreat, which provides a home with like-minded people in retirement. Sales of Books donated by the industry are held at The Retreat ( corner of Gallows Hill/Abbots Road, Abbots Langley, Herts WD4 8LT ).
BookBrunch
For publishing industry news and views BookBrunch will keep you updated. Find out about events, prizes, publishing rights and available positions.
Book Careers
If you are looking for employment in publishing the place to head to is Book Careers.com. This company can help you hone your CV and skills. The website has useful sections on interviews, CV advice, careers guidance and more. If you decide to pay for a consultation it may reap dividends. Suzanne Collier is an award winning advisor to the publishing industry with over thirty years of experience in the publishing industry. She founded Book Careers in 1999 and is a highly regarded trainer, coach, motivator, writer and lecturer.
Women in Journalism
Are you a full-time, part-time or freelance journalist?Would you like to be kept updated about industry news and trends?
Would you like to meet other women in the profession?
Women in Journalism provide a networking, campaigning and social environment to help you develop your abilities and career.
Bi-monthly seminars held at various venues in central London cover various topics and provide a forum for making networking contacts in a relaxed environment.
The group also has fantastic summer and Christmas parties.
http://womeninjournalism.co.uk/
Women in Publishing
Would you like to network with other women?
Would you like to enhance your career in publishing or a related trade?
Would you like some help in developing your career?
Join Women in Publishing, a London based group with monthly events and annual awards, including the prestigious Pandora Award. In 2012 the Pandora Award was won by Margerie Scardino.
The 2013 awards nominations are now open. Do you know a woman who has made a significant contribution to publishing?
Saturday, 31 August 2013
English Pen
Are you a writer, a publisher or an agent?
Joining English Pen is your chance to network with fellow professionals and help support writers fighting to express themselves.
Help promote literature across cultures.
Help fight censorship.
Help spread access to literature.
Become part of an exclusive group and attend Pen Members & friends events.
English Pen, based in London, is the founding centre of a worldwide network of literary centres. Pen promotes literary freedom. Support the freedom to write by joining this worthy charity.
http://www.englishpen.org/
3 CV tips
- Know your strengths
- Be dedicated to your work
- Be prepared to work hard and go the extra mile
4 CV tips
- Can you solve problems?
- Can you work in a team?
- Do you have good written and oral communication skills?
- Can you be flexible?
5 CV tips
- Emphasize the quality of your work
- Emphasize your strengths
- Highlight your skills, experience & education
- Define your professional skills & experience
- Demonstrate the qualities that make you suitable for a certain position
6 CV tips
- What did you achieve in your last job?
- What did you achieve for your last employer or company?
- What are your accomplishments?
- What can you offer to a new employer?
- What makes you attractive to a new employer?
- Where can you make a difference?
7 tips for creating your CV
- Make a list of your skills, abilities & accomplishments
- List skills valuable to an employer
- Write a motivation statement - what interests you about a particular job
- Write a cover letter which will add value to your application
- List skills needed in a job or a particular company
- Make sure the CV has structure and focus
- Check spelling and grammar
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